The best projects of the communications industry were celebrated and announced at DK2024 in Rovinj. Check out what made the awards’ finalists and winners stand out among all the entrants.
BALCANNES
Photo: Matija Habljak/PIXSELL
At BalCannes, there were two tracks: Market Mosaic and Positive Change Mosaic. Entrants competed for bronze, silver and gold awards for their projects within their respective categories. You can find a list of winners below.
Market Mosaic
- Food
- Alcoholic Beverages
- Non-alcoholic Beverages
- Telecommunications
- Finance and Insurance
- Retail
- Health and Pharmacy
- Tourism, Culture and Leisure
- Corporate Communications
- Miscellaneous
Positive Change Mosaic
IDEJAX
Photo: Matija Habljak/PIXSELL
For 14 years, IdejaX has awarded ideas that push the limits, irrespective of the medium in which they are carried out on the market. This year too, applicants had the opportunity to put their creative forces to the test – in no less than five competition groups:
I. Best on Market is a group of categories especially important for advertisers from various industries and business areas
II. Best of Ad-Making is especially attractive to digital experts, designers and production companies
III. Best of Branding & Rebranding awards the best new branding campaigns, as well as the best-rebranded campaigns
IV. Best of Packaging celebrates the most innovative and creative solutions in the world of packaging design
V. Best of Positive Change is dedicated to those who use the power of creativity to impact the world around them positively.
For a virtual showcase of all shortlisted and winning projects see below.
I. Best on Market
- Food
- Alcoholic Beverages
- Non-alcoholic Beverages
- Telecommunications
- Finance and Insurance
- Retail
- Health and Pharmacy
- Household
- Tourism, Culture and Leisure
- Corporate Communications
- Miscellaneous
II. Best of Ad-Making
III. Best of Branding & Rebranding
IV. Best of Packaging
V. Best of Positive Change
At IdejaX 2024, BBDO Zagreb won the title of Agency of the Year followed by five agencies: Imago Ogilvy, Studio Tumpić/Prenc, Superstudio Design Project, Bruketa&Žinić&Grey, Studio Sonda. The title of the Advertiser of the Year went to Kraš.
MIXX AWARDS CROATIA
Photo: Emica Elvedji/PIXSELL
At the 14th MIXX Awards Croatia, the Best in Show award went to the Valamar – The Data Driven Stay campaign, which was entered in the category Direct Response and Lead Generation Campaign.
A showcase of all shortlisted and winning projects can be found below.
- Brand Awareness Campaign
- Direct Response and Lead Generation Campaign
- Cross-Media Integration Campaign
- Campaign Effectiveness
- Corporate Social Responsibility Campaign
- Best Digital Product
- Best Media Strategy
- Best Branded Content
- Best Website
- Best Social
- Influencer Marketing
- Viral
- Video Advertising
- Best Tech & Innovation
- Best Publisher Project
- Best in Show
EFFIE AWARDS CROATIA
Photo: Emica Elvedji/PIXSELL
Effie celebrates the effectiveness of marketing communications. The awards go to the best agencies and advertisers for their remarkable efforts in the segments of creativity, strategy, and achieved market results during the past year.
- Food
- Drinks
- Finance and insurance
- Telecommunications
- Retail and E-commerce
- Sustained Success
- Engaged Community
- Corporate Reputation and PR
- Positive Change: Social Good (Brands and Non-Profits)
- Positive Change: Environmental (Brands and Non-Profit)
YOUNG LIONS CROATIA POWERED BY ELAN
Photo: Matija Habljak/PIXSELL
Young Lions Croatia powered by Elan dropped those ready to take on the lion’s share of work at the heart of a creative jungle and gave teams of two 24 hours to return carrying prey in the form of a creative solution for a client. Isolated from the outside world, they had complete freedom to unleash their creative energy and show everyone why they are the kings of the communications jungle.
Here are the winners and their work.
PR
Grand Prix: Jelena Ceković & Lara Burazin, 404
2nd place: Mate Šola & Ela Ban, McCann Zagreb
3rd place: Valentina Mezdić & Lara Paša, CTA komunikacije
DESIGN
1st place: Leopoldina Jovanovski & Toni Buršić, Bruketa&Žinić&Grey
2nd place: Petra Kardaš & Elma Mešić, ForgeBIT
