Hall BEE | Friday | 3PM
Have you ever wanted to peek behind the curtain of the mysteries of media editors? To see what drives their decisions, how much data versus intuition comes into play, and how big is the influence of viewers or readers? Let us handle the curtain unveiling and let’s explore the constraints and pressures our dear editors face every single day. Is their work mainly dictated by format or media policy, and how much are they really turning to AI-generated content, or do they still hold fast to the tradition of human-written pieces?
We are sure the secrets our panelists have is a must-hear for any broadcasting professional. So don’t miss this opportunity to step into the editor’s office, uncover the behind-the-scene stories, discover the toughest aspects of this profession — and gain a deeper understanding of the inner workings of the secret life of media editors, together with Damir Ciglar (Designated Driver, Imago Ogilvy, HURA and IAB Croatia Member) and Boris Trupčević (Consultant, TNT Media Lab).
DK SPOTLIGHT is a recurring festival segment where we highlight one particular aspect of one profession — and then dig deep to unravel its secrets and discover what makes the spotlighted professionals tick.
