The IdejaX 2025 is now live! This year, we’re introducing a brand-new competition track Best in Channel for projects that are pushing the boundaries of innovation and digital transformation. Along with this exciting addition, we’ve expanded the categories and revamped the scoring system to better highlight the most impactful work across design, technology, and communication.
Submit your entries by 17 March 2025, and show the world how you’re shaping the future. Check out all the details — including categories and scoring — in our new Entry Guide. Ready to make your mark? Let’s see what you’ve got!
ABOUT IDEJAX
The X factor: you either have it or you don’t. That’s precisely what the expert jury hunts for at IdejaX, the premier national creativity competition. Here, agencies and independent professionals go head-to-head with their boldest ideas across 4 competition tracks — Best on Market, Best in Channel, Best Branding & Rebranding and Best of Positive Change — and only those that displayed the most original concepts get up on the DK Festival stage to accept their hard-earned award for limitless creativity in communications. This year we’re introducing a whole new competition track — Best in Channel that awards the best ideas in market communications in 13 categories, as well as new categories in the Best on Market competition track. Don’t worry, we’ve written everything down for you.
IDEJAX 2024 HIGHLIGHTS
Among more than 160 entered projects, the title of the Agency of the Year went to BBDO Zagreb, the Grand Prix was awarded to Imago Ogilvy, and Kraš is the Advertiser of the Year at IdejaX.
Top agencies of IdejaX 2024, in order, were BBDO Zagreb, Imago Ogilvy, Studio Tumpić/Prenc, Superstudio Design Projects and Bruketa&Žinić&Grey.
A detailed overview of the winners in all five tracks can be found here. So, a big congratulations to everyone who showed us the grandeur of their creativity at IdejaX 2024. Until next year, keep creating amazing campaigns, challenging the norms, and demonstrating the immeasurable power of creativity.
Head to our Showcase and dive into last year’s winning entries — a front-row seat to the best-of-the-best (and a reminder of what you’re up against). Watch the video recaps, take notes, and aim higher.