DK LLLounge | Friday | 4:30PM
Have you ever had a campaign that achieved its numbers but whispered behind your back: “This isn’t going in the portfolio”? You know we all had this experience. This is a humorous and candid dive into the campaigns we’re not so proud of, even though they hit their targets. No judgment here — just some good-natured ribbing and a hefty dose of responsibility-taking for our questionable creative choices. Fails are fun so let’s laugh and learn together.
Join Karla Andrić (Integrated Strategist, HDNP & HAIKU communications) who will moderate this session and will be joined by Jelena Babić (Creative Strategist, Jelen&Jelen), Domagoj Davidović (Creative Strategist, Minus Minus Agency, IAB Croatia Member) and Krešimir Končić (Owner, Neuralab, IAB Croatia Member).
