What Croatia’s Biggest Podcasters Know That You Don’t

Dani Komunikacija

Podcasting in Croatia has moved far beyond experimentation. There are some big names on the market that enjoy the support of loyal audiences (and those that launch and disappear after episode four…). So what separates the two? How do the biggest Croatian podcasters use long-form attention so successfully without depending on the whim of algorithms? What does it actually take to build that kind of relationship with listeners? How do you grow from first upload to a recognizable platform? And what happens behind the mic that the audience never sees?

On stage, we’ll have podcasters you already recognize by name alone. Led by Krešimir Macan (Newsfluencer & Podcaster, Špica s Macanom, Manjgura, Member of HURA & IAB Croatia), Mia Biberović (Editor in Chief, Netokracija/ShiftMag), Roko Kalafatić (Head of Video Content, Lider, Member of IAB Croatia), Ratko Martinović (Podcaster, Podcast Inkubator) and Vinko Mihaljević (Founder of LOOD MEDIA, Podcast Production, Member of IAB Croatia) will open their studio doors to give you an exclusive behind-the-mic look at their editorial decisions, production workflows, distribution strategy, monetisation models, partner expectations and all the other elements that make their podcast so damn successful. By the time this panel ends, you’ll understand that the difference between episode four and episode four hundred has little to do with talent alone and everything to do with decisions most people never even think about. We bet you’ll never again say “we should start a podcast” the same way.

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