Hall BEE | Saturday | 12PM — 12:30PM
AI is driving corporate profits, optimizing operations and redefining competitive advantage — but at what cost? While financial giants, Big Tech and consultancies are all chanting the automation mantra, where exactly is the jackpot? In efficiency? In innovation? In the absolute power to optimize the hell out of everything? Or is the real question this: can AI deliver measurable ROI — or just impressive PowerPoint slides?
Dalibor Kovačević (Executive Director of IT, Raiffeisen Hrvatska), Roni Kert (Head of Sales & Marketing, Bugatti Rimac) and Hajdi Ćenan (Co-founder and CEO of airt, President of CRO Startup) take the stage to debate whether AI is truly the game-changer it’s hyped up to be — or just another clever tool wrapped in shiny algorithms. From financial systems to creative industries, they’ll explore where AI is delivering real value, where it’s falling short and whether it’s a catalyst for meaningful innovation or simply a new face of relentless optimization.
Roko Kalafatić (Head of Video Content and Lider’s Podcast Host) will moderate the conversation — keeping the discussion sharp, focused and firmly rooted in what really matters: results, not just buzzwords.