The talk that this sharp author with billions of views will hold with the Mastercard’s Priceless.com platform at DK Festival will answer the question that all creatives who strive for perfection should ask themselves – are our negative traits actually our greatest strengths?
What is that THING…that’s so charming and charismatic and connected to the audience that makes you feel like, ‘I know her, I want to be her, I’m like her’… Kristina has all of that. She is an ‘IT PLUS’ girl! The year is 2011 and the incredible Oprah Winfrey used these words to describe a woman that won her and millions of others over with her direct, humorous and authentic approach to life – her name is Kristina Kuzmič, who nowadays sells out tours across the globe, and you will get to meet her this April in Rovinj at DK2023!
The author of the bestseller Hold On, But Don’t Hold Still, sought-after speaker and content creator with well over a billion views on her YouTube channel, 2.8 million followers on Facebook and over half a million Instagram followers is coming to Rovinj with the support of Mastercard’s Priceless.com platform! At the Main Hall of DK Festival she will give a talk titled Are Our Negative Traits Actually Our Greatest Strengths?, where she will share her story of living authentically with no holds barred, something that all creatives can relate to. Using her real-life examples, she will showcase how the mantra more freedom leads to more creativity pushed her to the highest point of the creative stratosphere.
Strong, successful and inspirational women like Kristina Kuzmič undeniably serve as motivation to push our own boundaries. Seeing as creativity, innovation and freedom are leitmotifs of her talk, I am incredibly proud that we supported it with our Priceless.com platform, a digital hub that we’re developing under the principles that Kristina points out as being key for excellence, said Helena Šekerija from Mastercard, who is surprising some lucky attendees of Kristina’s talk with a special reward – a three-day getaway to Istria for two that combines exquisite enogastronomy and active tourism of the region.
Topping multiple bestseller lists, being a sought-after international keynote speaker and doing national tours is just a mild day for Kristina. However, this wasn’t always the case – the feeling of your creative work being constantly judged and assessed can be a major obstacle to personal and professional growth. It’s not something she ever anticipated doing, but after facing more challenges, Kristina’s goal became clear: to be for others what she needed when she was at her lowest.
She describes herself as a recovering pessimist and a cheerleader for her fellow humans, which is obvious from her YouTube videos about juggling life’s challenges and encouraging her audience to prioritize their mental health. Her reactions are hilarious, creative ideas unexpected, conclusion strong and brutally honest – but always full of sympathy for all human imperfections.
Following Edward Snowden former CIA officer and National Security Agency (NSA) contractor who will join the festival via video link; James Whittaker, evangelist, visionary, and rockstar of the tech world; Munise Can, a strategy expert from Highsnobiety who helps brands find new ways to matter; creative person of the year from faraway Japan Toshihiko Tanabe; the world’s leading authority on sextech Bryony Cole; Media.Monk’s Main Monk from the world’s biggest creative digital production agency Victor Knaap; Rory Sutherland, one of the most original thinkers in the advertising industry and beyond; the surrealist directing duo Vallée Duhamel, Srećko Horvat, a philosopher with a global following; and now the bestselling author and recovering pessimist Kristina Kuzmič powered by Priceless.com, the announcements of many more inspiring speakers are soon to follow.
Creatives, marketers, digital experts, media representatives and other communicators that want to be in the company of national and global industry leaders are welcome to find more information about tickets and join us at DK2023.